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As more and more consumers embrace online shopping, packaging continues to play a pivotal role in both the brand and the consumer’s ecommerce experience. With online purchasing causing a need for companies to adapt to change, we look at innovation in the packaging...
The challenges and opportunities of e-commerce - How can e-commerce consumer trends boost the adoption of smart and intelligent packaging? How can we make sustainability the core of packaging design? What are the implications for packaging in an omnichannel world?...
How are millennials paving the way for consumer-focused packaging in today's markets? We explore how convenience, experience, ethics and sustainability are huge drivers for this generation when they are purchasing products. The history of packaging is a storied one....